Freight Friends: Holiday Retail Trends, Nike Marketing Struggles, and Temu Imports

Everything is Logistics

Grace Sharkey is back with her monthly appearance on EiL, and in this episode, she and Blythe tackle holiday retail trends and Nike's marketing missteps. They explore the addictive nature of Temu shopping and debate the value of creative versus data-driven strategies. They also discuss Inversion Space's ambitious plan to create orbital warehouses, raising questions about the future of global logistics and space regulations.

LINKS:

• Grace’s Linktree
• Nike: An Epic Saga of Value Destruction
• Space Logistics Episodes
• Ray from Inversion Video on X
• Justin Fiaschetti - Inversion Space

WATCH THE FULL EPISODE HERE

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Capitole

1. Freight Friends: Holiday Retail Trends, Nike Marketing Struggles, and Temu Imports (00:00:00)

2. Holiday Shopping Trends and Early Planning (00:00:50)

3. E-Commerce and Retail Trends for the Holiday Season (00:07:08)

4. Impact of Social Media and Influencers on Retail (00:09:27)

5. Nike's Marketing Strategy and Performance (00:25:27)

6. Truck Driver Appreciation Week and Industry Initiatives (00:49:01)

7. Favorite Freight Businesses and Innovative Solutions (01:08:35)