Gloria Swanson: Have They Forgotten What a Star Looks Like?

Filmsuck

We're kicking off our "Great Old Broads" series with the fabulously overdressed silent screen star Gloria Swanson, who set out to become a definitive figure of excess in the highly excessive Hollywood of the 1910s and 1920s. You know her as Norma Desmond, the unforgettably mad has-been star determined on making a comeback ("I hate that word! It's 'return'!") in the great 1950 film Sunset Boulevard. Though she played the part so magnificently, even people who knew her personally became convinced Gloria must be Norma in real life, Swanson actually stayed very sane and very busy for decades after the Talkies revolutionized the film industry, working steadily in film, television, radio, and theater. But Gloria agreed with Norma in one major way--a star ought to look like a star!