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Controversial or Genius Marketing: CyberTruck, Peloton, Aviation Gin

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Manage episode 247925130 series 1320152
Content provided by Brian Fanzo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Fanzo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

On this episode, I share MY TAKE on a couple of buzz heavy marketing experiences that I believe were a combination of controversial, genius and a product of today's world.

I can promise you won't hear this take from most marketers or advertising gurus but IMHO all 3 of these examples are great for studying what not to do, what to do and why sometimes doing what you shouldn't becomes the best thing you've done.

  • CyberTruck by Tesla
  • Peloton Ad
  • Aviation Gin - Ryan Reynolds "Bike not included"

Hosted by Brian Fanzo

Brian Fanzo is a translator of geek-speak, change evangelist, podcast host, emcee and keynote speaker on social media marketing, cross-generational communication, innovation, and digital empathy!

Speaker Site: https://www.BrianFanzo.com

Blog/Media: https://www.iSocialFanz.com

Speaker agent: Michelle@MichelleJoyce.com

  continue reading

103 episoade

Artwork
iconDistribuie
 
Manage episode 247925130 series 1320152
Content provided by Brian Fanzo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Fanzo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

On this episode, I share MY TAKE on a couple of buzz heavy marketing experiences that I believe were a combination of controversial, genius and a product of today's world.

I can promise you won't hear this take from most marketers or advertising gurus but IMHO all 3 of these examples are great for studying what not to do, what to do and why sometimes doing what you shouldn't becomes the best thing you've done.

  • CyberTruck by Tesla
  • Peloton Ad
  • Aviation Gin - Ryan Reynolds "Bike not included"

Hosted by Brian Fanzo

Brian Fanzo is a translator of geek-speak, change evangelist, podcast host, emcee and keynote speaker on social media marketing, cross-generational communication, innovation, and digital empathy!

Speaker Site: https://www.BrianFanzo.com

Blog/Media: https://www.iSocialFanz.com

Speaker agent: Michelle@MichelleJoyce.com

  continue reading

103 episoade

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