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Paul Piggott - Virgin Mobile > Trupanion
Manage episode 417355459 series 3569746
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If you've ever wondered how to combine the powers of creative and performance marketing, this episode is for you. Join CEO and Founder of Native Digital, Justin Watkins, and CMO Paul Piggott as they discuss how to deal with the demands placed on marketers in fast growth organizations. From high level concepts like incrementality and predictive models down to reverse engineering KPIs, there's something for every marketer no matter your career stage.
Check out more marketing resources at nativedigital.com
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