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Start Closing 6 & 7-Figure Contracts - Christian Banach, Principal at Christian Banach
Manage episode 450863774 series 3579283
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Christian Banach (Principal and Chief Growth Officer at Christian Banach) helps agencies, B2B companies, small to large, across marketing disciplines, land 6- and 7-figure opportunities predictably through consulting, training, and outsourced lead generation services.
More than 20 years ago, Christian started his career by throwing small social events that grew into parties featuring superstars like Lady Gaga, T-Pain and Pitbull. As those grew, he started working with brands that were looking to sponsor events as part of their overall marketing strategy.
During the pandemic Christian started his current venture. He saw a lot of agencies struggling to keep the lights on, so starting his own consulting firm was the next logical move. Now they help over a dozen clients break into enterprise accounts and close 6-7 figure contracts.
What makes breaking into enterprise accounts so incredibly difficult is that everyone is trying to get their attention through the same means. Christian recommends that you really do some original research about their audience and book that first meeting by showing that you already know what improvements would drive real outcomes for their business.
Tune into the full episode to learn how to close enterprise contracts!
HIGHLIGHTS:
0:00 Intro
0:53 Generating millions for clients
2:06 How Christian grew his first business
5:04 Original research matters!
9:35 The Christian Banach Playbook
14:25 Embrace Warm Outbound Sales
Connect with Christian - https://www.linkedin.com/in/christianbanach/
Connect with Mikael - www.linkedin.com/in/mikaeldia/
Check out Christian’s Newsletter - https://christianbanach.com/
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