It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Brand Strategist (with Corin Camenisch & Sheila Cannon)
Manage episode 206435118 series 1000521
Content provided by Half Hour Intern and Blake Fletcher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Half Hour Intern and Blake Fletcher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
What is your brand? Are you the funny one that also has a soft side? Are you the quiet one that opens up to close friends? It can be so hard to nail down because people are so complex, and we’re constantly changing. The same can be said of most businesses. This is why businesses are turning to outside experts, like today’s guests from Blow Branding, to help them define their brand. Is it what you do? Why you do it? How you make people feel? We’ll learn all about the recipe in today’s episode.
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265 episoade
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Manage episode 206435118 series 1000521
Content provided by Half Hour Intern and Blake Fletcher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Half Hour Intern and Blake Fletcher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
What is your brand? Are you the funny one that also has a soft side? Are you the quiet one that opens up to close friends? It can be so hard to nail down because people are so complex, and we’re constantly changing. The same can be said of most businesses. This is why businesses are turning to outside experts, like today’s guests from Blow Branding, to help them define their brand. Is it what you do? Why you do it? How you make people feel? We’ll learn all about the recipe in today’s episode.
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continue reading
265 episoade
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Similar cu Half Hour Intern
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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…
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continue reading
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continue reading
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