Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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Content provided by Hector Garcia, CPA, Hector Garcia, and CPA. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hector Garcia, CPA, Hector Garcia, and CPA or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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REFRAME PODCAST: With Phil Jones
Manage episode 450264098 series 1521349
Content provided by Hector Garcia, CPA, Hector Garcia, and CPA. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hector Garcia, CPA, Hector Garcia, and CPA or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this episode, we dive into building influence and trust in client relationships with insights from Exactly What to Say author Phil Jones and CPAs Hector and Carlos Garcia. They discuss how accountants can reframe “selling” as “serving,” communicate value beyond price, and move from technical experts to trusted advisors. Learn practical strategies like using “magic words” to guide conversations, setting clear client expectations, and staying curious to strengthen client connections. Perfect for accounting professionals looking to elevate client relationships and communicate with impact.
Timeline:
- Reframe Selling as Serving - (00:00)
- Articulate Value Beyond Price - (02:27)
- Transform from Technician to Advisor - (05:15)
- Curiosity as the Key to Better Relationships - (11:10)
- Communicate with Precision: The Power of “Magic Words” - (15:18)
- Set Clear Expectations - (19:51)
- Leverage Guarantees to Show Commitment - (22:16)
- Slow Down to Speed Up Results - (31:06)
- Influence with Integrity: Intentions Matter - (48:29)
66 episoade
Distribuie
Manage episode 450264098 series 1521349
Content provided by Hector Garcia, CPA, Hector Garcia, and CPA. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hector Garcia, CPA, Hector Garcia, and CPA or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this episode, we dive into building influence and trust in client relationships with insights from Exactly What to Say author Phil Jones and CPAs Hector and Carlos Garcia. They discuss how accountants can reframe “selling” as “serving,” communicate value beyond price, and move from technical experts to trusted advisors. Learn practical strategies like using “magic words” to guide conversations, setting clear client expectations, and staying curious to strengthen client connections. Perfect for accounting professionals looking to elevate client relationships and communicate with impact.
Timeline:
- Reframe Selling as Serving - (00:00)
- Articulate Value Beyond Price - (02:27)
- Transform from Technician to Advisor - (05:15)
- Curiosity as the Key to Better Relationships - (11:10)
- Communicate with Precision: The Power of “Magic Words” - (15:18)
- Set Clear Expectations - (19:51)
- Leverage Guarantees to Show Commitment - (22:16)
- Slow Down to Speed Up Results - (31:06)
- Influence with Integrity: Intentions Matter - (48:29)
66 episoade
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Similar cu Hector Garcia CPA's Podcast
Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
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…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
In each episode of "Goldman Sachs Exchanges," people from the firm share their insights on developments shaping industries, markets and the global economy.
…
continue reading
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continue reading
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…
continue reading
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