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Episode 32 - Why Sales Cannot Be a Four Letter Word at Your Bank or Credit Union

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Content provided by FI GROW Solutions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by FI GROW Solutions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Sales is very necessary for the growth of your financial institution, but how do we achieve that in a way that is authentic, really meaningful, and led by the buyer?
• It starts with employee education on why sales enables your financial institution to give back to your customers and community.
• Be authentic and meet customers where they are in their buyers journey.
• Understand that the buyer's journey is convoluted, and identify the source of leads using sales/marketing tools in order to meet your customers needs.

  continue reading

71 episoade

Artwork
iconDistribuie
 
Manage episode 336610341 series 2994499
Content provided by FI GROW Solutions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by FI GROW Solutions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Sales is very necessary for the growth of your financial institution, but how do we achieve that in a way that is authentic, really meaningful, and led by the buyer?
• It starts with employee education on why sales enables your financial institution to give back to your customers and community.
• Be authentic and meet customers where they are in their buyers journey.
• Understand that the buyer's journey is convoluted, and identify the source of leads using sales/marketing tools in order to meet your customers needs.

  continue reading

71 episoade

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