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Episode 40 - How to Drive & Track New Account and Loan Applications with Google Pay Per Click Ads
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We've shifted the tracking for our Google Ads clients towards a more effective way of tracking and optimizing for concrete conversions - whether it be a customer applying for a new account or a loan product online.
The FI GROW team discusses what we're seeing working with third party applications in conjunction with client Google Ad accounts and how we can make that all much more effective to drive more product application submissions.
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