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281 | Continuously Learning While Tuning Out the Noise | with Fiona Frills

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Content provided by Shopify Expert Chase Clymer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shopify Expert Chase Clymer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Fiona Frills is a 20-year-old beauty, makeup, fashion, lifestyle influencer and entrepreneur. Since launching her YouTube channel at the age of 10, she has amassed a fan base of over 1 Million followers.

At the age of 13, Fiona decided to turn her obsession of makeup into a beauty brand and began developing her own makeup line, Frilliance. She personally formulated and designed all the products in the line, which are available in 1000+ Walmart stores and CVS Beauty IRL stores. Online at Frilliance.com, Amazon.com, and in the UK at Superdrug.com.

Fiona started her career as a model and actress, appearing on Disney Channel’s GameOn and several national commercials.

In This Conversation We Discuss:

  • [00:38] Intro
  • [02:16] Improving skincare options for teens
  • [03:13] Loving beauty products since childhood
  • [04:17] Realizing product issues for sensitive skin
  • [04:53] Investing in your own business & advocacy
  • [05:48] Prioritizing natural ingredients and good testing
  • [06:49] Sourcing reliable packaging materials
  • [07:30] leveraging TikTok community for market insights
  • [08:24] Relying on personal promotion initially
  • [09:14] Developing a targeted influencer outreach strategy
  • [09:59] Electric Eye: your true Shopify expert
  • [10:55] Reflecting on early sales success
  • [11:54] Handling large POs for major retailers
  • [12:55] From personal promotion to influencer marketing
  • [14:39] Building close relationships with influencers
  • [15:30] Understanding the challenges of being a teenager
  • [16:11] Navigating the complexities of retail partnerships
  • [17:34] Adapting to specific requirements of retailers
  • [18:19] Embracing continuous learning in entrepreneurship
  • [19:17] Ignore discouragement and believe in yourself
  • [21:29] Amplify your confidence with Frilliance

Resources:

If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

  continue reading

421 episoade

Artwork
iconDistribuie
 
Manage episode 422856361 series 2470924
Content provided by Shopify Expert Chase Clymer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shopify Expert Chase Clymer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Fiona Frills is a 20-year-old beauty, makeup, fashion, lifestyle influencer and entrepreneur. Since launching her YouTube channel at the age of 10, she has amassed a fan base of over 1 Million followers.

At the age of 13, Fiona decided to turn her obsession of makeup into a beauty brand and began developing her own makeup line, Frilliance. She personally formulated and designed all the products in the line, which are available in 1000+ Walmart stores and CVS Beauty IRL stores. Online at Frilliance.com, Amazon.com, and in the UK at Superdrug.com.

Fiona started her career as a model and actress, appearing on Disney Channel’s GameOn and several national commercials.

In This Conversation We Discuss:

  • [00:38] Intro
  • [02:16] Improving skincare options for teens
  • [03:13] Loving beauty products since childhood
  • [04:17] Realizing product issues for sensitive skin
  • [04:53] Investing in your own business & advocacy
  • [05:48] Prioritizing natural ingredients and good testing
  • [06:49] Sourcing reliable packaging materials
  • [07:30] leveraging TikTok community for market insights
  • [08:24] Relying on personal promotion initially
  • [09:14] Developing a targeted influencer outreach strategy
  • [09:59] Electric Eye: your true Shopify expert
  • [10:55] Reflecting on early sales success
  • [11:54] Handling large POs for major retailers
  • [12:55] From personal promotion to influencer marketing
  • [14:39] Building close relationships with influencers
  • [15:30] Understanding the challenges of being a teenager
  • [16:11] Navigating the complexities of retail partnerships
  • [17:34] Adapting to specific requirements of retailers
  • [18:19] Embracing continuous learning in entrepreneurship
  • [19:17] Ignore discouragement and believe in yourself
  • [21:29] Amplify your confidence with Frilliance

Resources:

If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

  continue reading

421 episoade

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