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Episode 31: The Salesforce Ecosystem - Tech vs. Service Partner Perspectives | Michael Jed Lantis
Manage episode 360545202 series 3401122
Content provided by Howdy Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Howdy Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Michael Jed Lantis, Sr. Alliances Manager at Delegate, shares the things tech partners think service partners care about are not always actually that important. Formerly the Channel Partnerships Manager for the Salesforce ecosystem at Chili Piper, Michael knows the ins and outs of the Salesforce app exchange from both the tech and services partners’ perspectives.
Michael unpacks how service partners choose partners and the challenges presented by enablement requirements. He shares that service partners often aren’t incentivized greatly by rev share or commissions and would rather have co-marketing assistance for customer success stories, webinar hosting, and other initiatives. We discuss the importance of having separate ecosystem managers to address the nuances of large ecosystems like Salesforce and Hubspot.
76 episoade
Distribuie
Manage episode 360545202 series 3401122
Content provided by Howdy Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Howdy Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Michael Jed Lantis, Sr. Alliances Manager at Delegate, shares the things tech partners think service partners care about are not always actually that important. Formerly the Channel Partnerships Manager for the Salesforce ecosystem at Chili Piper, Michael knows the ins and outs of the Salesforce app exchange from both the tech and services partners’ perspectives.
Michael unpacks how service partners choose partners and the challenges presented by enablement requirements. He shares that service partners often aren’t incentivized greatly by rev share or commissions and would rather have co-marketing assistance for customer success stories, webinar hosting, and other initiatives. We discuss the importance of having separate ecosystem managers to address the nuances of large ecosystems like Salesforce and Hubspot.
76 episoade
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