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#182: How to Have Brand-Like Confidence with Keka DasGupta

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Content provided by Heather Hubbard and Heather Hubbard: Entertainer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Heather Hubbard and Heather Hubbard: Entertainer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

What do Nike, Disney, IKEA, American Express, Mercedes-Benz, and Santa (yes, jolly old Saint Nick) have in common? They’ve all called upon Keka DasGupta to build their branding and marketing strategies. Today, as a global keynote and TEDx speaker, Keka empowers people to build unstoppable brand-like confidence (imagine being as confident as Prada, Apple, Coca-Cola, etc.). After all, have you ever met a brand with low self-esteem?

Chapters

00:26 - Meet Keka DasGupta

02:48 - What makes a good brand

05:50 - People-pleasing weakens your brand

10:03 - Focus on your biggest fans and build community

14:48 - Building self-confidence in your brand

20:30 - Unapologetically promote yourself

25:57 - Share, don't withhold, your gifts

33:28 - Dealing with negativity bias

39:30 - Connect with Keka DasGupta

To learn more about Keka DasGupta and her work, visit her website. You can also stay connected with Keka by following her on Instagram, LinkedIn, and YouTube.

Want insider access and perks? Join my newsletter to unlock free bonuses and special announcements. Sign up at www.heatherjoyhubbard.com/subscribe

  continue reading

218 episoade

Artwork
iconDistribuie
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on November 05, 2024 07:37 (3d ago)

What now? This series will be checked again in the next hour. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 406001299 series 1393286
Content provided by Heather Hubbard and Heather Hubbard: Entertainer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Heather Hubbard and Heather Hubbard: Entertainer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

What do Nike, Disney, IKEA, American Express, Mercedes-Benz, and Santa (yes, jolly old Saint Nick) have in common? They’ve all called upon Keka DasGupta to build their branding and marketing strategies. Today, as a global keynote and TEDx speaker, Keka empowers people to build unstoppable brand-like confidence (imagine being as confident as Prada, Apple, Coca-Cola, etc.). After all, have you ever met a brand with low self-esteem?

Chapters

00:26 - Meet Keka DasGupta

02:48 - What makes a good brand

05:50 - People-pleasing weakens your brand

10:03 - Focus on your biggest fans and build community

14:48 - Building self-confidence in your brand

20:30 - Unapologetically promote yourself

25:57 - Share, don't withhold, your gifts

33:28 - Dealing with negativity bias

39:30 - Connect with Keka DasGupta

To learn more about Keka DasGupta and her work, visit her website. You can also stay connected with Keka by following her on Instagram, LinkedIn, and YouTube.

Want insider access and perks? Join my newsletter to unlock free bonuses and special announcements. Sign up at www.heatherjoyhubbard.com/subscribe

  continue reading

218 episoade

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