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Ep. 197 | Creating an Influencer Agency for Men Ft. Sir and Lex Lily Yange and Beverly Fala
Manage episode 411855734 series 1864049
Welcome back, Hustlers! Lily Yange and Beverly Fala are the co-founders of Sir and Lex an Influencer Marketing Agency for Male creators.
00:00 - Teaser
00:45 - Intro
01:30 - Beverly's Broughtupsy
5:30 - Lily's Broughtupsy
09:16 - Lily And Beverly's dynamic
10:56 - How lily became an influencer
12:30 - Deal Or no Deal
18:16 - What knowing your worth really means
22:30 - Valuing authentic content
22:41 - Lilly's Coffee art assessment
26:01 - Managing authenticity and brand safety
31:01 - Could you have multiple agencies?
39:03 - How virality affects deals
40:46 - The stench around digital products
43:38 - Influencing vs content-creating
49:32 - Why launch a men's influencer agency?
51:30 - Red flags in other agencies
193 episoade
Manage episode 411855734 series 1864049
Welcome back, Hustlers! Lily Yange and Beverly Fala are the co-founders of Sir and Lex an Influencer Marketing Agency for Male creators.
00:00 - Teaser
00:45 - Intro
01:30 - Beverly's Broughtupsy
5:30 - Lily's Broughtupsy
09:16 - Lily And Beverly's dynamic
10:56 - How lily became an influencer
12:30 - Deal Or no Deal
18:16 - What knowing your worth really means
22:30 - Valuing authentic content
22:41 - Lilly's Coffee art assessment
26:01 - Managing authenticity and brand safety
31:01 - Could you have multiple agencies?
39:03 - How virality affects deals
40:46 - The stench around digital products
43:38 - Influencing vs content-creating
49:32 - Why launch a men's influencer agency?
51:30 - Red flags in other agencies
193 episoade
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