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E362 - Marketing for eCommerce Businesses (Tifany Mazza, Tykio)
Manage episode 428514312 series 1940409
Content provided by Inbound Back Office. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Inbound Back Office or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
If you have an eCommerce business, are you marketing effectively?
eCommerce marketing is a different animal than B2B marketing.
So how do you know if you're doing it right?
That's where Tifany Mazza, Founder of Tykio comes in. With more than a decade of experience, Tifany has successfully crafted multiple cross-channel media strategies that have resulted in notable measurable results.
In this episode, you'll learn:
You can find Tifany at Tykio & Not to Die For and on LinkedIn
If you liked this episode, please leave us a review on Apple Podcasts!
…
continue reading
eCommerce marketing is a different animal than B2B marketing.
So how do you know if you're doing it right?
That's where Tifany Mazza, Founder of Tykio comes in. With more than a decade of experience, Tifany has successfully crafted multiple cross-channel media strategies that have resulted in notable measurable results.
In this episode, you'll learn:
- What makes marketing for eCommerce businesses different
- How to ensure your eCommerce is optimized for conversions
- How to use paid ads for your eCommerce business
- Best practices for email marketing for eCommerce businesses
You can find Tifany at Tykio & Not to Die For and on LinkedIn
If you liked this episode, please leave us a review on Apple Podcasts!
415 episoade
Distribuie
Manage episode 428514312 series 1940409
Content provided by Inbound Back Office. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Inbound Back Office or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
If you have an eCommerce business, are you marketing effectively?
eCommerce marketing is a different animal than B2B marketing.
So how do you know if you're doing it right?
That's where Tifany Mazza, Founder of Tykio comes in. With more than a decade of experience, Tifany has successfully crafted multiple cross-channel media strategies that have resulted in notable measurable results.
In this episode, you'll learn:
You can find Tifany at Tykio & Not to Die For and on LinkedIn
If you liked this episode, please leave us a review on Apple Podcasts!
…
continue reading
eCommerce marketing is a different animal than B2B marketing.
So how do you know if you're doing it right?
That's where Tifany Mazza, Founder of Tykio comes in. With more than a decade of experience, Tifany has successfully crafted multiple cross-channel media strategies that have resulted in notable measurable results.
In this episode, you'll learn:
- What makes marketing for eCommerce businesses different
- How to ensure your eCommerce is optimized for conversions
- How to use paid ads for your eCommerce business
- Best practices for email marketing for eCommerce businesses
You can find Tifany at Tykio & Not to Die For and on LinkedIn
If you liked this episode, please leave us a review on Apple Podcasts!
415 episoade
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Similar cu Inbound Back Office
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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…
continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
…
continue reading
In each episode of "Goldman Sachs Exchanges," people from the firm share their insights on developments shaping industries, markets and the global economy.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
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Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
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continue reading
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