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Social Media for Big Business (GF302)
Manage episode 150852913 series 99765
Content provided by Inbound Marketing University. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Inbound Marketing University or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Professor: Paula Berg, Southwest Airlines, Linhart PR -- Paula presents interesting Southwest case studies explaining how her team used social media to build the airline's brand. This class is part of Inbound Marketing University's free training program by HubSpot.
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17 episoade
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Manage episode 150852913 series 99765
Content provided by Inbound Marketing University. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Inbound Marketing University or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Professor: Paula Berg, Southwest Airlines, Linhart PR -- Paula presents interesting Southwest case studies explaining how her team used social media to build the airline's brand. This class is part of Inbound Marketing University's free training program by HubSpot.
…
continue reading
17 episoade
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Similar cu Inbound Marketing University
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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continue reading
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continue reading
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continue reading
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continue reading
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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