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šŸ”’ Unlocking the Power of Email Lists: Building a Sustainable Business Foundation

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Content provided by Jenny Melrose: Business Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jenny Melrose: Business Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Subscriber-only episode

Can you afford to build your business on rented digital spaces, knowing how unpredictable social media platforms can be? The key to a sustainable business foundation lies in mastering the art of email list engagement. In this episode, we dive into why email lists are your most reliable asset and how to leverage them effectively. Discover the critical steps in crafting an opt-in lead magnet that resonates with your audience and guides them through a thoughtfully curated journey of your product offerings. Whether you're just starting or looking to refine your email strategy, you'll learn how to tailor engagement sequences that align with your customers' needs, showcasing your products as the ultimate solution.
Explore the concept of a sales product suite, from low-touch offerings that promote independent exploration to high-touch services delivering personalized experiences. Using a batting cage facility as a compelling case study, we demonstrate how diverse services can integrate seamlessly into a dynamic email strategy. From workshops and video courses to memberships and one-on-one sessions, find out how to structure your offerings to fully introduce your audience to all your business has to offer. Don't miss insights on how to overcome the common pitfall of under-communicating your product range, ensuring your audience recognizes the full breadth of solutions you provide.

ā€¦   continue reading

479 episoade

Artwork
iconDistribuie
 
Manage episode 462301552 series 2602548
Content provided by Jenny Melrose: Business Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jenny Melrose: Business Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Subscriber-only episode

Can you afford to build your business on rented digital spaces, knowing how unpredictable social media platforms can be? The key to a sustainable business foundation lies in mastering the art of email list engagement. In this episode, we dive into why email lists are your most reliable asset and how to leverage them effectively. Discover the critical steps in crafting an opt-in lead magnet that resonates with your audience and guides them through a thoughtfully curated journey of your product offerings. Whether you're just starting or looking to refine your email strategy, you'll learn how to tailor engagement sequences that align with your customers' needs, showcasing your products as the ultimate solution.
Explore the concept of a sales product suite, from low-touch offerings that promote independent exploration to high-touch services delivering personalized experiences. Using a batting cage facility as a compelling case study, we demonstrate how diverse services can integrate seamlessly into a dynamic email strategy. From workshops and video courses to memberships and one-on-one sessions, find out how to structure your offerings to fully introduce your audience to all your business has to offer. Don't miss insights on how to overcome the common pitfall of under-communicating your product range, ensuring your audience recognizes the full breadth of solutions you provide.

ā€¦   continue reading

479 episoade

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