JFDI With The Two Lauras - For Freelance Social Media Managers podcast

34:27

The great thing about being a social media manager is that you can work with whoever you want, wherever they are in the world. But, what if you really want to work with local businesses instead? In today’s episode, we’re sharing with you 12 different things you can try in order to attract companies in your area. And if you don’t want to work with local clients (and you share Laura Moore’s fear of bumping into them in Tesco), don’t forget you may one day work with a client who wants to attract local businesses. So tune in and soak up all that knowledge! And don’t worry about getting your notebook out for this one – we’ve linked a handy blog post of all the tips below. In this episode, we’re chatting about: Optimising your online accounts and website for locals looking for what you offer Ideas for reaching local businesses offline Features on social media platforms you can utilise to get new local leads Content ideas that will attract local businesses And more! Check out the full blog post here! Connect with us Get on the waitlist for the Ads Manager Academy! Choose One of Our Freebies! Drop Into Our DMs on Instagram Join Us on Threads Come Pin with Us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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145: What Happened at Our Recent Roundtable (No, We Weren’t on The Traitors) 29:11

acum 10 zile29:11

29:11

If you were at our recent roundtable discussion, you’ll know that there was a lot of talk about why freelancers don’t feel they can charge four figures per month with their clients. If you feel like you can’t yet either, you’re definitely not alone. And if you weren’t there, don’t worry – that’s what this podcast episode is for! Today, we’re recapping the roundtable call and chatting about three shifts you can make in order to confidently send out your invoices for £1000 per month – or even higher! In this episode, we’re chatting about: Why we hosted our recent roundtable discussion How you could sell your services by hosting your own roundtable What sort of things we discussed on the call, like why people went freelance and why people feel underconfident Three things you can work towards shifting to start charging your clients more, with confidence Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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144: 7 Ways to Make Sure Your Leads Buy From You 25:00

acum 17 zile25:00

25:00

“Just following up!” “Circling back with you, Laura!” “Checking in for the 12th time, Laura?” How do these phrases make you feel? Sick, right? Don’t worry, we’re not asking you to send messages like this to your potential clients. But we do have seven great ways that you can stay in the front of your leads’ minds, so that when they finally are ready to hire a social media manager, you can bet it’s going to be you. In this episode, we’re chatting about: Why you shouldn’t assume that because someone isn’t ready to buy just now, they never will be How you can engage with potential clients to keep them warm Why we love tech like email automations and retargeting ads to do a lot of the work for us Where you can find a great lead tracker that will help you to stay organised and implement these strategies Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and drop us a DM on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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143: Everyone is Bitching About Trial Reels! 27:47

acum 24 zile27:47

27:47

Uh oh, Mosseri’s got his cardigan on so that means we’re being bombarded with new, unnecessary Instagram features… right? Wrong! We’re loving Trial Reels, and in today’s episode we’re sharing all about why you should love them too. Whether it’s for yourself or your client, there’s no need to spend time agonising over which trending audio to use, or which B-roll goes best with the text. Just try both! So, if you haven’t yet tried out your first Trial Reel – listen to this episode, then get over to Instagram and create a few! We think you’ll be surprised how well this feature works for business owners. In this episode, we’re chatting about: What Trial Reels are and the main features you need to know about Why you should definitely be using this tool (especially as it’s finally one for business owners!) The main things we’ve been doing when trying out Trial Reels What sort of things you can test on Trial Reels How to test client content on Trial Reels Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so drop us a DM on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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142: Can’t Afford to Turn Down Low-Budget Leads? Here’s What to Do 18:52

acum 4 weeks18:52

18:52

Feeling totally resentful of all those clients you accepted a few months ago that couldn’t actually afford your fee? Can’t see a way to make more money while working less? Obviously, we’re here to help you out, because you should be running a business you love, not having it run you into the ground. Or, are all the leads coming your way just too low-budget but you don’t feel you can say no to them? What if there was a way to reject them that didn’t feel awkward, and meant that you could actually save your time for those clients who are much higher paying? This all sounds good, right? Tune into today’s episode to learn how to create your plan to move forwards and only accept the high-budget leads, without the awkwardness that comes from turning down the low-paying ones. In this episode, we’re chatting about: The problem of taking on low-paying leads How to come up with an alternative offer for low-budget clients that isn’t monthly management Using automation to remove the awkwardness of turning down clients who can’t afford you Creating a plan to turn your low-paying clients into high-paying ones over time Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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141: Get Your Time Back as a Freelancer 14:52

acum 5 weeks14:52

14:52

Who here feels like they started their business for more time and flexibility… and have actually ended up with less of it?! Don’t worry, we were in the same position once, and it’s actually rectifiable with three changes. To find out what they are, you’ll obviously have to tune into today’s episode. And, we’re doing some of the legwork for you by making this a slightly shorter episode so you’ll already have saved 15 minutes – come and DM us and let us know what you did with your spare time! In this episode, we’re chatting about: The common experience all us freelancers have gone through where we start our businesses for more time… and end up with less Three things you can try out in order to regain your lost time Our own examples of how we’ve implemented these tips! Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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140: We’ve Been Keeping a Secret – It’s the End of an Era 18:32

acum 6 weeks18:32

18:32

It’s the end of an era! (Hello, Taylor Swift). But which era? You’ll have to listen to the episode to find out! We’re sharing how this impacts you, and what we’re doing instead, and what you can do now. And just know, this is a decision we’ve gone back and forth on about six times! In this episode, we’re chatting about: How we’re changing the way we support you What this change means for you How you can continue to get support from us in other ways Why you’re going to want to join The Social Media Managers’ Toolkit! Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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139: Overcome the Fear of Rejection 22:08

acum 7 weeks22:08

22:08

Think you don’t have a fear of rejection? Think again! In today’s episode, we’re sharing the three ways you might find it showing up for you (and one of these REALLY triggered Laura Davis!!). So, if you’re finding clients hard to sign, make sure you listen in to see if you’re doing one of these three things. We’re also talking about Chris Hemsworth, and why our new effect named after him is going to help you stop discounting your services. Intrigued? We thought so! Hit play and find out what we’re on about. In this episode, we’re chatting about: Why you might not even realise you have a fear of rejection Niching down and why you really, really need to do it How to get rid of your packaged pricing Chris Hemsworth and why he’ll help you to market your business better (yes… really.) Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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138: Why You’re Not Attracting Four-Figure Budget Clients 31:02

acum 8 weeks31:02

31:02

If you believe that businesses won’t pay four-figures for social media management, we’re happy to tell you that you’re wrong. There’s plenty out there that are – it’s just that unfortunately, you’re not attracting them to you. So, what is it that you’re doing that’s attracting low-budget clients, and turning off the high-paying ones? What can you start doing to attract businesses that are willing to pay you over £1000 per month, every month? In this episode, we’re chatting about: Why social media management is a luxury, premium, exclusive, four-figures-per-month service How your messaging and low “starting from” price is turning clients away Why your positioning on social media needs to be spot on to attract clients The reason that relying on referrals is going to get you nowhere Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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137: What Are You Going to Start/Stop/Continue Doing on Social Media in 2025? 18:03

acum 9 weeks18:03

18:03

It’s officially 2025 tomorrow! Have you thought about how you might make next year different to this one? No? Well, this episode’s clearly come at the right time for you! In this special episode, you’re going to hear from us (as normal!) and also some other voices who are sharing what they’re going to start, stop and continue doing on social media in 2025. Hopefully this will give you lots of inspiration so that you can make next year your best one yet on whatever platforms you choose to be on! In this episode, we’re chatting about: Threads, LinkedIn, Instagram, and other platforms too New content types to try Prioritising yourself and your business Remembering to share your offers and sell them! Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…

JFDI with The Two Lauras - For Freelance Social Media Managers

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136: Trigger Emotions to Get More Engagement on Your Content 28:33

acum 10 weeks28:33

28:33

So many times we go on social media because we want to feel something – happiness, excitement or feeling supported are some common ones. We’ve all known that feeling of finding a reel so funny we just have to send it to someone! So, how could you start incorporating emotional triggers into your own and your clients’ content, to help kickstart more engagement? In this episode, we’re chatting about: What emotional triggers are (and what emotions count?) Which types of businesses will suit content that triggers emotions How to find out which emotions you should target for your audience Should you follow trends or give them a miss? Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsors - Constant Contact www.constantcontact.com Check out Constant Contact…

JFDI with The Two Lauras - For Freelance Social Media Managers

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135: Make Life Easier By Using This FREE Tool with Your Clients 24:52

acum 11 weeks24:52

24:52

We love a good time saving tool – bonus points if it’s free! The one we’re talking about today is one that we use pretty much all day, every day, and if you aren’t using it, chances are you’re wasting a lot of time when carrying out work for your clients. We don’t want to spoil the surprise as to which tool it is, so you’ll have to tune in now if you’re ready to take back some time and energy in your business! In this episode, we’re chatting about: Why we love this tool and use it almost all day, every day! Our favourite features in this tool and we use them Ideas of how you can use this tool with your clients How we’re going to be integrating it into the toolkit Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsors Constant Contact www.constantcontact.com Check out Constant Contact…

JFDI with The Two Lauras - For Freelance Social Media Managers

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134: Social Media Management Will Look Different in 2025: Get Ready For It! 32:08

acum 12 weeks32:08

32:08

Social media has changed so much in the last few years, to the point that social media management is almost an entirely different role to what it used to be! That’s why in our opinion, we’re finally entering the era where it’s going to be seen as a premium, luxury service that commands a four figure price tag. What can you do then, if four figures is a world away from what you’re charging right now? Grab your headphones – and let’s start planning out what you need to do to get to that point in 2025. In this episode, we’re chatting about: What we think social media management is going to look like in 2025 How you can create a better client experience to win over your clients instantly Why you need to set clear expectations with your client right out of the gate How you can find clients who are ready to pay you four figures per month Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsor - Constant Contact www.constantcontact.com Check out Constant Contact…

JFDI with The Two Lauras - For Freelance Social Media Managers

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133: Our Life-First Approach to Goal Setting: Get Everything You Want in 2025! 21:34

acum 13 weeks21:34

21:34

As an employee, you’re basically told, “here’s how much money you can have” and you’re left to see whether it will go far enough to buy and do everything you want. As a freelancer – you can work backwards! Plan out the dream holiday, house extension and whatever else – then work out what you need to make. In today’s episode, we’re diving into how you can actually make the amount you need to, so that you can prioritise your life and everything in it, over your work. Let’s shake off those employee mindsets! In this episode, we’re chatting about: Our approach to spending money and why a life-first method suits freelancers so much more Getting started with planning out your goals and plans for next year Working out what investments you might need to make in your business to make it work better for you Figuring out how you can make more money without just working more Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsors - Constant Contact www.constantcontact.com Check out Constant Contact…

JFDI with The Two Lauras - For Freelance Social Media Managers

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132: A Non-Woo Way to Get Realigned and Have an Epic 2025 20:51

acum 14 weeks20:51