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Creators Interview Christina Lenkowski; Modern PR is truly storytelling.

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Manage episode 451453631 series 3513823
Content provided by Amanda Northcutt and Level Up Creators. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amanda Northcutt and Level Up Creators or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode of the Level Up Creators podcast, Amanda Northcutt speaks with PR expert Christina Lenkowski about the power of podcast guesting as a strategic lead source. Christina shares her journey from working in PR to becoming a podcast publicist, emphasizing the importance of storytelling in modern PR. The conversation covers the evolution of podcasting, strategies for landing guest spots, and the significance of building relationships with hosts. Christina also addresses common misconceptions about podcast guesting and provides actionable tips for maximizing impact as a guest.

Key Takeaways

  • Podcast guesting can significantly boost your business.
  • Building relationships with podcast hosts is crucial.
  • Modern PR focuses on storytelling rather than controlling narratives.
  • Niche podcasts can be more valuable than large shows.
  • Every no gets you closer to a yes in pitching.
  • Research is key to successful podcast pitching.
  • Having a clear call to action is essential for conversions.
  • Content created from guest appearances can be repurposed effectively.
  • Introverts can thrive in podcast guesting environments.
  • Utilizing tools can enhance content creation efficiency.

🧋 Quick Links:
Amanda’s LinkedIn ➔ https://www.linkedin.com/in/northcuttamanda/
Amanda’s Twitter ➔ https://x.com/northcuttamanda
Website ➔ https://welevelupcreators.com/
Newsletter ➔ https://newsletter.welevelupcreators.com/
🚨 Don't miss our new creator Creator Growth Kit: https://www.levelupcreatorschool.com/creator-growth-kit?utm_campaign=podcast%20descriptiona&utm_source=podcast&utm_medium=organic

Christina Links:
Christina LinkedIn➔ https://www.linkedin.com/in/christinastew/
Christina Website➔ https://www.publicityxchristina.com/
Podcast➔ https://www.publicityxchristina.com/podcast
Instagram➔ https://www.instagram.com/publicityxchristina/


Level Up Creator School
Our school is the ultimate creator subscription: education + a full fractional business team of advisors.
Check it out here!

  continue reading

42 episoade

Artwork
iconDistribuie
 
Manage episode 451453631 series 3513823
Content provided by Amanda Northcutt and Level Up Creators. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amanda Northcutt and Level Up Creators or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode of the Level Up Creators podcast, Amanda Northcutt speaks with PR expert Christina Lenkowski about the power of podcast guesting as a strategic lead source. Christina shares her journey from working in PR to becoming a podcast publicist, emphasizing the importance of storytelling in modern PR. The conversation covers the evolution of podcasting, strategies for landing guest spots, and the significance of building relationships with hosts. Christina also addresses common misconceptions about podcast guesting and provides actionable tips for maximizing impact as a guest.

Key Takeaways

  • Podcast guesting can significantly boost your business.
  • Building relationships with podcast hosts is crucial.
  • Modern PR focuses on storytelling rather than controlling narratives.
  • Niche podcasts can be more valuable than large shows.
  • Every no gets you closer to a yes in pitching.
  • Research is key to successful podcast pitching.
  • Having a clear call to action is essential for conversions.
  • Content created from guest appearances can be repurposed effectively.
  • Introverts can thrive in podcast guesting environments.
  • Utilizing tools can enhance content creation efficiency.

🧋 Quick Links:
Amanda’s LinkedIn ➔ https://www.linkedin.com/in/northcuttamanda/
Amanda’s Twitter ➔ https://x.com/northcuttamanda
Website ➔ https://welevelupcreators.com/
Newsletter ➔ https://newsletter.welevelupcreators.com/
🚨 Don't miss our new creator Creator Growth Kit: https://www.levelupcreatorschool.com/creator-growth-kit?utm_campaign=podcast%20descriptiona&utm_source=podcast&utm_medium=organic

Christina Links:
Christina LinkedIn➔ https://www.linkedin.com/in/christinastew/
Christina Website➔ https://www.publicityxchristina.com/
Podcast➔ https://www.publicityxchristina.com/podcast
Instagram➔ https://www.instagram.com/publicityxchristina/


Level Up Creator School
Our school is the ultimate creator subscription: education + a full fractional business team of advisors.
Check it out here!

  continue reading

42 episoade

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