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Content provided by Liquid Barcodes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Liquid Barcodes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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#22: Super Simple and Super Clever
Manage episode 318663395 series 3234937
Content provided by Liquid Barcodes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Liquid Barcodes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
This episode discusses the "Real Rewards" loyalty programme that's competing in the competitive grocery market in Ireland and which won the Irish "Retail Food Loyalty Programme of the Year" in 2019. The programme is an exciting example how one major brand can leverage partnerships with complementary products and services to deliver coalition-style loyalty benefits and rewards to consumers across multiple spend categories, including an impressive partnership with Visa Ireland that offers customer double points when paying with that card. A true masterclass in loyalty partnerships.
Show Notes:
1) Article on the Supervalu Ireland Loyalty Programme - Super Simple and Super Clever
63 episoade
Distribuie
Manage episode 318663395 series 3234937
Content provided by Liquid Barcodes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Liquid Barcodes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
This episode discusses the "Real Rewards" loyalty programme that's competing in the competitive grocery market in Ireland and which won the Irish "Retail Food Loyalty Programme of the Year" in 2019. The programme is an exciting example how one major brand can leverage partnerships with complementary products and services to deliver coalition-style loyalty benefits and rewards to consumers across multiple spend categories, including an impressive partnership with Visa Ireland that offers customer double points when paying with that card. A true masterclass in loyalty partnerships.
Show Notes:
1) Article on the Supervalu Ireland Loyalty Programme - Super Simple and Super Clever
63 episoade
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Similar cu Liquid Barcodes Loyalty Podcast
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