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Email marketing mastery, and spine-tingling marketing horror stories
Manage episode 447559724 series 3550869
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Welcome back, intrepid marketeers.
Unlock the secrets of email marketing excellence with Mark Bundle, our seasoned email marketing wizard. He reveals the small but mighty tweaks that can transform your campaign outcomes. Prepare to go beyond the basics as we explore the hidden gems of email marketing—from the crucial importance of IP warming to the power of precise audience segmentation. Mark dishes out practical advice on avoiding common pitfalls and shares tips on how to keep your email marketing engine running smoothly. Whether you're a seasoned professional or a curious newcomer, this episode promises insights that will sharpen your email strategy and elevate your marketing game.
But that's not all! Brace yourself for a rollercoaster ride through the marketing world's most spine-tingling horror stories. From GDPR compliance nightmares to influencer campaigns gone awry, we recount tales of marketing mishaps that are as enlightening as they are entertaining. Join us for laughs, lessons, and a few chills as we unravel the unpredictable twists and turns of the marketing world.
If you enjoyed this episode and you want more like it, hit subscribe, or go through our past episodes.
If you're looking for more hands-on help, Brew Digital offer a free digital marketing audit, which you can find out about here!
Further reading
- My email open rates were plummeting, here's how I turned it around
- Meet Mark Bundle, Senior Email Marketing Manager at Brew Digital
- How SaaS Product Managers can level up their email campaign?
Additional music
Spacial Harvest Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/
Marketers of the Universe is brought to you by the clever folks at Brew Digital. We’re not your typical digital marketing agency; using an innovative approach to decision-making and collaboration, we help you create an impactful digital strategy that actually delivers results for your business.
See what we can do for you at brewdigital.com
Capitole
1. Introduction (00:00:00)
2. Quick wins in email marketing (00:01:47)
3. Marketers Share Horror Stories (00:20:35)
4. Outro (00:31:01)
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