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Event Planning Hacks That Drive Revenue & Fill Events with Linda Cain

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Content provided by Patty Farmer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Patty Farmer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Do you want to turn your events into profit-generating powerhouses while building a loyal community? Tune in as we reveal the secrets to hosting impactful events and share strategies to maximize engagement using social media and AI, with our guest - Linda Cain who brings 25 years of industry knowledge.

In this episode, we’ll explore the nuances of identifying and attracting your ideal clients to events, whether local, virtual, or destination. Linda shares her insights on pre-event engagement, removing barriers to entry, and the profitability of events—even during tumultuous times like the 2008 and 2020 crises.

Dive into the rise of virtual and hybrid events, the importance of keeping attendees engaged, and creative ideas to make your events stand out. Plus, learn how to negotiate costs, leverage AI tools, and build meaningful connections with your audience. Get ready to transform your event planning skills with this insightful episode.

Key Takeaways in the Episode:

  • Hosting events is the number one way to create lasting relationships, community and profit.
  • What are the unique benefits and the challenges of organizing in person, virtual hybrid and high ticket destination retreats.
  • What are some questions that people should ask themselves when they're trying to decide whether to attend an event in person or virtually.
  • Understanding your ideal audience is crucial for planning a successful event.
  • Strategies for finding and attracting the right audience for your events.
  • How tools like ChatGPT can be used effectively for event promotion, and what are the key things to keep in mind when using them.

“Getting people together, being in person, being virtual, just being in that community is what kept driving your product, your program, your offerings, whatever it is that you were doing. No matter if you were retail or B to B, or if you were in the coaching entrepreneurial space, events really drive those profit lines” - Linda Cain

About our Guest:

Linda Cain, CEO and Founder of Blu Diamond Events, known for having a rolodex of the “who’s who” in the transformational, coaching and entrepreneur space specializes in creating impactful events, whether in-person, virtual, hybrid, or high-ticket destination retreats. With over 25 years of experience in domestic and international event planning, Linda and her team help clients develop 6- and 7-figure event-driven business success plans. They focus on building lasting relationships, expanding visibility, and driving profit through strategic event marketing. creating extraordinary experiences and consistent, profitable events with repeatable processes.

Website

Instagram

LinkedIn

Facebook

Gift - Profitable Events: The Complete Guide

Event Success Assessment

Connect with Patty:

PattyFarmer.com

Facebook

LinkedIn

Instagram

Twitter/X

YouTube

Want to know the 7 key areas needed to ramp up your business? Take the quiz!

Get your Free Copy of the Marketing, Media & Money Magazine Now!

Thanks for listening!

Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

Do you have some feedback or questions about this episode? Leave a comment in the section below!

Subscribe to the podcast

If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

Leave us an Apple Podcasts review

Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

  continue reading

176 episoade

Artwork
iconDistribuie
 
Manage episode 435197529 series 2803016
Content provided by Patty Farmer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Patty Farmer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Do you want to turn your events into profit-generating powerhouses while building a loyal community? Tune in as we reveal the secrets to hosting impactful events and share strategies to maximize engagement using social media and AI, with our guest - Linda Cain who brings 25 years of industry knowledge.

In this episode, we’ll explore the nuances of identifying and attracting your ideal clients to events, whether local, virtual, or destination. Linda shares her insights on pre-event engagement, removing barriers to entry, and the profitability of events—even during tumultuous times like the 2008 and 2020 crises.

Dive into the rise of virtual and hybrid events, the importance of keeping attendees engaged, and creative ideas to make your events stand out. Plus, learn how to negotiate costs, leverage AI tools, and build meaningful connections with your audience. Get ready to transform your event planning skills with this insightful episode.

Key Takeaways in the Episode:

  • Hosting events is the number one way to create lasting relationships, community and profit.
  • What are the unique benefits and the challenges of organizing in person, virtual hybrid and high ticket destination retreats.
  • What are some questions that people should ask themselves when they're trying to decide whether to attend an event in person or virtually.
  • Understanding your ideal audience is crucial for planning a successful event.
  • Strategies for finding and attracting the right audience for your events.
  • How tools like ChatGPT can be used effectively for event promotion, and what are the key things to keep in mind when using them.

“Getting people together, being in person, being virtual, just being in that community is what kept driving your product, your program, your offerings, whatever it is that you were doing. No matter if you were retail or B to B, or if you were in the coaching entrepreneurial space, events really drive those profit lines” - Linda Cain

About our Guest:

Linda Cain, CEO and Founder of Blu Diamond Events, known for having a rolodex of the “who’s who” in the transformational, coaching and entrepreneur space specializes in creating impactful events, whether in-person, virtual, hybrid, or high-ticket destination retreats. With over 25 years of experience in domestic and international event planning, Linda and her team help clients develop 6- and 7-figure event-driven business success plans. They focus on building lasting relationships, expanding visibility, and driving profit through strategic event marketing. creating extraordinary experiences and consistent, profitable events with repeatable processes.

Website

Instagram

LinkedIn

Facebook

Gift - Profitable Events: The Complete Guide

Event Success Assessment

Connect with Patty:

PattyFarmer.com

Facebook

LinkedIn

Instagram

Twitter/X

YouTube

Want to know the 7 key areas needed to ramp up your business? Take the quiz!

Get your Free Copy of the Marketing, Media & Money Magazine Now!

Thanks for listening!

Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

Do you have some feedback or questions about this episode? Leave a comment in the section below!

Subscribe to the podcast

If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

Leave us an Apple Podcasts review

Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

  continue reading

176 episoade

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