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303. Buddle Skincare: Gaylord VanGuilder on Innovating Baby Skincare and E-Commerce Strategies

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Content provided by Middle Tech. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Middle Tech or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode, Logan sits down with Gaylord VanGuilder, CEO and co-founder of Buddle Skincare, an e-commerce brand set on solving diaper rash. The discussion traverses the importance of prevention in skincare, and Gaylord's extensive background in pharmaceuticals and consumer goods, including his experience with Blue Lizard Australian Sunscreen. The episode delves into the challenges of the baby skincare market, underlining the lack of R&D investment and the high costs of customer acquisition. Gaylord discusses partnerships with major retailers like Walmart, leveraging AI for business growth, and the fundraising grind for startups. Learn about Buddle's innovative approach, the impact of influencers, and insights on thriving in the competitive CPG market.

Be the first to see new episodes, along with a summary, key takeaways, and upcoming events, by subscribing to Middle Tech's Spotlight Series Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://middletech.beehiiv.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Get in touch in the comments below, or reach out to us on social media:Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/middletechpod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/middletechpod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/middletech/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@middletechpod?lang=en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/middletechpod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Logan Jones’ SocialsX: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/lojo_ky⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/lojo_ky/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/lojo/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Evan Knowles’ SocialsX: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/EvanKnowles_⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/evanmknowles/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Middle Tech is proud to be supported by:

KY Innovation: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.kyinnovation.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Bolt Marketing: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buildwithbolt.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Hunsicker: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.hunsicker.co/firesides⁠⁠⁠

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477 episoade

Artwork
iconDistribuie
 
Manage episode 446165917 series 2240483
Content provided by Middle Tech. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Middle Tech or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode, Logan sits down with Gaylord VanGuilder, CEO and co-founder of Buddle Skincare, an e-commerce brand set on solving diaper rash. The discussion traverses the importance of prevention in skincare, and Gaylord's extensive background in pharmaceuticals and consumer goods, including his experience with Blue Lizard Australian Sunscreen. The episode delves into the challenges of the baby skincare market, underlining the lack of R&D investment and the high costs of customer acquisition. Gaylord discusses partnerships with major retailers like Walmart, leveraging AI for business growth, and the fundraising grind for startups. Learn about Buddle's innovative approach, the impact of influencers, and insights on thriving in the competitive CPG market.

Be the first to see new episodes, along with a summary, key takeaways, and upcoming events, by subscribing to Middle Tech's Spotlight Series Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://middletech.beehiiv.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Get in touch in the comments below, or reach out to us on social media:Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/middletechpod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/middletechpod/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/middletech/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@middletechpod?lang=en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/middletechpod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Logan Jones’ SocialsX: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/lojo_ky⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/lojo_ky/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/lojo/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Evan Knowles’ SocialsX: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/EvanKnowles_⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/evanmknowles/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Middle Tech is proud to be supported by:

KY Innovation: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.kyinnovation.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Bolt Marketing: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buildwithbolt.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Hunsicker: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.hunsicker.co/firesides⁠⁠⁠

  continue reading

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