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'Relationship Renaissance': Global Consumer Trends for 2024
Manage episode 380003568 series 2519658
Host Andrew Davidson is joined by consumer experts Dana Macke and Jenny Zegler in a discussion about Mintel's 2024 Global Consumer Trend 'Relationship Renaissance'. The trend predicts that consumers who find comfort through screens at the cost of meaningful, real-life relationships, will seek new forms of intimacy for the sake of their physical and mental health. Listen to find out more about the underlying motivations that will drive consumer spending and how brands should react to changing consumer behaviours.
Download Mintel's 2024 Global Consumer Trends for FREE and browse the Mintel Store for reports.
Head over to Mintel’s LinkedIn to let us know what you think of today's episode, and visit mintel.com to become a member of our free Spotlight community.
Host:
Andrew Davidson, SVP/Chief Insights Officer, Mintel Comperemedia.
Guests:
Dana Macke, Director of Mintel Trends, Americas.
Jenny Zegler, Director, Mintel Food & Drink.
141 episoade
Manage episode 380003568 series 2519658
Host Andrew Davidson is joined by consumer experts Dana Macke and Jenny Zegler in a discussion about Mintel's 2024 Global Consumer Trend 'Relationship Renaissance'. The trend predicts that consumers who find comfort through screens at the cost of meaningful, real-life relationships, will seek new forms of intimacy for the sake of their physical and mental health. Listen to find out more about the underlying motivations that will drive consumer spending and how brands should react to changing consumer behaviours.
Download Mintel's 2024 Global Consumer Trends for FREE and browse the Mintel Store for reports.
Head over to Mintel’s LinkedIn to let us know what you think of today's episode, and visit mintel.com to become a member of our free Spotlight community.
Host:
Andrew Davidson, SVP/Chief Insights Officer, Mintel Comperemedia.
Guests:
Dana Macke, Director of Mintel Trends, Americas.
Jenny Zegler, Director, Mintel Food & Drink.
141 episoade
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