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How Muuv Labs Harnesses Personalization And Podcasts To Help App Users Reach New Heights

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Content provided by WMR.FM. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WMR.FM or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

The race is one for fitness companies to become next-gen personal wellness providers. But reaching this goal demands marketers harness personalization, recommendations and well-timed notifications to build audience and drive loyalty. In episode #452, part of our Reimagine Growth series sponsored by CleverTap, our host Peggy Anne Salz talks with Kim Adams, Director of Marketing, Client Manager, at Muuv Labs, a Vi Company. Kim shares the playbook she follows to segment users based on their intent and inspire them to work out and aim high. She also reveals her Golden Rule of retention marketing and why recommendations are a marketing must.


Support this podcast at — https://redcircle.com/mobile-presence8298/exclusive-content
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

546 episoade

Artwork
iconDistribuie
 
Manage episode 319569816 series 2909158
Content provided by WMR.FM. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WMR.FM or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

The race is one for fitness companies to become next-gen personal wellness providers. But reaching this goal demands marketers harness personalization, recommendations and well-timed notifications to build audience and drive loyalty. In episode #452, part of our Reimagine Growth series sponsored by CleverTap, our host Peggy Anne Salz talks with Kim Adams, Director of Marketing, Client Manager, at Muuv Labs, a Vi Company. Kim shares the playbook she follows to segment users based on their intent and inspire them to work out and aim high. She also reveals her Golden Rule of retention marketing and why recommendations are a marketing must.


Support this podcast at — https://redcircle.com/mobile-presence8298/exclusive-content
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

546 episoade

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