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Focus On Talents: The Science of Brain Glue & Marketing Magic with James I. Bond
Manage episode 430411994 series 3434292
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🎙️ In this insightful episode of Pathways, Amber sits down with James I. Bond, a leading behavioral management and business marketing specialist and author, to uncover the secrets of "Brain Glue" and the art of emotional selling.
🛤️ James shares his fascinating journey, inspired by a competitive relationship with his brother and the influence of iconic sales guru Zig Ziglar, leading him to develop powerful marketing techniques that have driven sales success for over 35 years.
🧠 Join us as James delves into the concept of "Brain Glue"—a method that taps into brain patterns through memorable slogans, rhymes, trigger words, and metaphors.
🏗️ Learn how he rebranded a construction company into "The Fire Extinguisher for Insurance Companies," resulting in a remarkable sales boost from $2 million to $35 million in sales in just 2 years.
🍗 Through examples like "Boy Meets Grill" and "Squatty Potty," James illustrates how emotional selling can make products unforgettable. He also shares insights on using humor and lightheartedness to connect with people, emphasizing that marketing isn't just about selling—it's about making an impact.
💼 Whether you're a business owner, marketer, or just curious about the psychology of persuasion, this episode is packed with actionable insights and inspirational stories to help you harness the power of "Brain Glue" in your own life.
🤿 Get ready for a deep dive into the world of marketing that sticks.
😲 Discover how you can apply these powerful techniques to achieve financial freedom, make your messages stick, and connect deeply with your audiences.
💪 Don't miss out on the actionable insights shared in this episode!
📽️ To watch this episode: https://youtu.be/Jyaei4B69W4
🔗 Resources & Links:
To learn more about James I. Bond please visit:
- Website: https://cf.fasterbuyer.com/brain-glue
- To buy "Brain Glue": https://www.amazon.com/dp/B0BSK99M3J
- LinkedIn: https://www.linkedin.com/in/jamesibond/
To learn more about Amber Stitt please visit:
- Website: www.AmberStitt.com
- LinkedIn: https://www.linkedin.com/in/amber-stitt-acp-chfc%C2%AE-cltc%C2%AE-clu%C2%AE-gallup%C2%AE-1b186821/
- Instagram: https://www.instagram.com/amberstitt_
#PathwaysWithAmberStitt #JamesIBond #BrainGlue #EmotionalSelling #MarketingTips #HumorInBusiness #FinancialFreedom #MarketingMetaphors #BusinessGrowth #TriggerWords
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