Lex Borrero (NEON16, AM16)

Performance Anxiety

Today’s guest makes me feel inspired. I welcome Lex Borrero to the program. He’s the very definition of rags-to-riches. Born in Bogota, Colombia, he emigrated with his mother to the US to start a new life from scratch. His first taste of success came after selling candy and burned CD’s to buy a pair of Jordans when he was a kid. But Lex wasn’t (and he’ll admit, still isn’t) a musician. Instead, he has an innate ability to know a good story and a talent for communication. He talks about his professional arc; how he started as a young producer trying to update the sound of Christian artists. That led to one of two times he was kicked out of church!

But Lex always believed in himself, even when he moved to New York City for a music internship and wound up homeless for about a year.

But his persistence and altruism has paid off tenfold. He has worked with artists like Tainy, Maroon 5, and Bad Bunny. His architectural approach to building up artists and companies coupled with his drive to create has led to the success of NEON16, AM16, and NTERTAIN. That’s why he has branched into TV and movies. He is the force behiind hit shows like La Firma on Netflix and The Montaners on Disney Plus. His drive is relentless!

If you want to know what’s up & coming in music and TV, follow Lex and his companies @lexborrero, @neon16, @am16agency, & @ntertainstudios (w/o the N) on all the socials. You can follow us @PerformanceAnx on those same socials. You can check out merch at performanceanx.threadless.com. You can slide us some coffee money at ko-fi.com/performanceanxiety. And now, you can be inspired by Lex Borrero on Performance Anxiety on the Pantheon Podcast Network.

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