1000s of clients, 100,000s of followers: Building an Online Fitness Brand with Simon Johnson Ep 15

Personable

Simon Johnson is the Founder of Aesthetic Strength an online personal training platform. Simon started out aged 16 in his parents' garage doing 1-1 personal training sessions and has now built an online fitness empire centred in Dubai with a team of 10 staff. He has utilised social media generating over 250,000 followers online & has been featured on ITV news, BBC, radio, and Dubai radio as well as talking on the total mental performance and fitness entrepreneur conferences. This is an important watch for anyone interested in fitness, social media, entrepreneurship and 'becoming the best you can be'.
Personable is a podcast dedicated to helping listeners become the best they can be by learning from the world’s best in their respective fields. This mission is inspired by my mother, Louise, who encouraged me to become the best version of myself before she passed away from cancer in 2023.
Connect with Harvey:
Harvey's LinkedIn: https://www.linkedin.com/in/harveybracken-smith/
Harvey's Instagram: https://www.instagram.com/harveybsmith/
Personable Instagram: https://www.instagram.com/harveybsmithpodcast_/
Spotify: https://open.spotify.com/show/7JOTYDER6m2FDrlhop4api
My dad's startup: https://www.thedraft.io/
Donate to the charity we have founded in memory of my mum: https://www.justgiving.com/crowdfunding/LouLouRacefoiundation?utm_term=PvByaxmdn

Capitole

1. Building a Fitness Business From Passion (00:00:00)

2. In-Person to Online Fitness Transition (00:05:58)

3. Achieving Health and Fitness Goals (00:15:21)

4. Navigating Fitness and Unrealistic Expectations (00:23:53)

5. Mentors and Social Media in Business (00:29:35)

6. Expand Fitness Brand and Market (00:42:16)

7. Building a Successful Business and Brand (00:47:04)

8. Fitness Journey (00:52:19)