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Healthcare Marketing Strategies for Reaching Diverse Audiences

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Manage episode 418236518 series 2084987
Content provided by Audioboom and Pharmaceutical Executive Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Audioboom and Pharmaceutical Executive Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Amanda Powers-Han, Chief Marketing Officer, Greater Than One, and Pharmaceutical Executive Editorial Advisory Board member, discusses how improved DE&I in healthcare marketing strategies not only reach diverse audiences more effectively but also contribute to improved patient care outcomes, challenges faced in crafting culturally sensitive messages, and much more.
Link to Honeycomb Health video: https://www.pharmexec.com/view/going-beyond-visuals-to-connect-with-diverse-audiences
  continue reading

167 episoade

Artwork
iconDistribuie
 
Manage episode 418236518 series 2084987
Content provided by Audioboom and Pharmaceutical Executive Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Audioboom and Pharmaceutical Executive Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Amanda Powers-Han, Chief Marketing Officer, Greater Than One, and Pharmaceutical Executive Editorial Advisory Board member, discusses how improved DE&I in healthcare marketing strategies not only reach diverse audiences more effectively but also contribute to improved patient care outcomes, challenges faced in crafting culturally sensitive messages, and much more.
Link to Honeycomb Health video: https://www.pharmexec.com/view/going-beyond-visuals-to-connect-with-diverse-audiences
  continue reading

167 episoade

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