Corey and Michelle on Marketing a WordPress Product Live: Season 2 Session 7

Post Status Podcasts

In this podcast episode, Michelle Frechette and Corey Maass engage in a casual and candid conversation about the intricacies of marketing, public speaking, and community building within the WordPress and tech sectors. They touch upon their personal experiences with managing social media, attending WordCamp Asia, and the challenges of live broadcasting. The discussion also veers into the use of profanity in professional settings, with personal anecdotes about cultural differences in communication styles. The episode concludes with reflections on generating new projects and the power of sharing ideas within a community.

Top Takeaways:

• Creativity in Marketing: The conversation emphasizes the importance of creativity in marketing strategies, particularly in the context of WordCamp events. They discuss unique ideas such as offering bespoke poems, using disposable branded cameras, and creating interactive experiences to engage attendees.
• Personalization and Engagement: Michelle and Corey highlight the value of personalization and engagement in marketing efforts. They discuss the potential impact of offering customized experiences, such as bespoke poems or personalized photo opportunities, to create memorable interactions with their audience.
• Importance of Standing Out: The transcript underscores the importance of standing out from the crowd, especially in competitive environments like WordCamp events. They emphasize the need for unique and memorable marketing approaches to capture attention and leave a lasting impression on attendees.

Mentioned In The Show:

• Slack
• Twitter
• WordPress
• Indie Hackers
• Post Status
• Zoom
• Beaver Builder
• Paragon Digital
• WP Minute Newsletter
• Indiegogo
• WP Coffee Talk
• WP Minute
• Omnisend
• Matt Medeiros
• Stellar WP
• OMGIMG.co
• Mailchimp
• EmailOctopus
• MailJet
• Etsy
• Mad Men
• Hacker News
• Sticker Mule
• GitHub
• TED Talk by Renee Gleason
• Bluehost
• WordCamp US
• That 70’s Show
• WordPress.com

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🐦 You can follow Post Status and our guests on Twitter:

• Corey Maass
• Michelle Frechette (Director of Community Relations, Post Status)
• Olivia Bisset (Intern, Post Status)

The Post Status podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

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