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02. 'Quack' Journalists? : The fine line between access and excess
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In this episode of our podcast, we host a discussion with Peter Wakaba, a senior journalist, on the crucial topic of event journalism and the thin line between gaining access and crossing the line of excess. As PR and communications professionals, understanding the ethical implications of event reporting is essential, and Peter draws from his extensive experience in the industry to share his insights on how to navigate these challenges effectively. We explore the impact of journalists being referred to as "quacks" and how to control the number of reporters allowed at events to ensure balanced coverage. Join us for an engaging conversation that will help you better understand the dynamics of event journalism and how to work with journalists to deliver successful events.
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