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500: Evolving trends in product management: What every PM and VP Needs to Know – with Tony Ulwick

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Manage episode 431253902 series 1538380
Content provided by Chad McAllister, PhD and Chad McAllister. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chad McAllister, PhD and Chad McAllister or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Outcome-Driven Innovation – for Product Managers Watch on YouTube TLDR Tony Ulwick, creator of Jobs-to-Be-Done, introduces Outcome-Driven Innovation (ODI), a revolutionary approach to product management. ODI shifts focus from generating ideas to understanding and addressing customer needs, leading to more successful products and innovations. ODI prioritizes understanding customer needs over generating product ideas The approach […]
  continue reading

493 episoade

Artwork
iconDistribuie
 
Manage episode 431253902 series 1538380
Content provided by Chad McAllister, PhD and Chad McAllister. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chad McAllister, PhD and Chad McAllister or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Outcome-Driven Innovation – for Product Managers Watch on YouTube TLDR Tony Ulwick, creator of Jobs-to-Be-Done, introduces Outcome-Driven Innovation (ODI), a revolutionary approach to product management. ODI shifts focus from generating ideas to understanding and addressing customer needs, leading to more successful products and innovations. ODI prioritizes understanding customer needs over generating product ideas The approach […]
  continue reading

493 episoade

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