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Sophie Everard — Action Sports Journalist on Amplifying and Storytelling of Women in Sport
Manage episode 351319245 series 2858394
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Sophie Everard is a journalist, consultant, entrepreneur, adventurer, amplifier and storyteller of Women in Sport.
Growing up by the sea in Greece and Portugal Sophie then moved to the UK for high school and University. After studying she took a year out and did a season learning to snowboard in the Alps. Sophie decided to move to London to seek out her first job in the action sports industry. She started off doing sales for Cooler Magazine but her passion was always to write. She would write stories on the side which lead to her next role working as PR Manager at Oakley.
Being obsessed with sports Sophie became a personal trainer and would teach classes in the evenings at a female only gym. She saw a gap in the market and started Mad To Live, a media and travel brand putting on adventure and action sports retreats around the world.
Sophie is currently the women’s editor at Wavelength Surf Magazine and hosts the Drop In Sessions podcast a show which covers amazing women in sport. She is also on the board of trustees for the Wave Project Charity and has just launched a new CBD brand called Lunalixir.
Tune in to find out about how Sophie got into the action sports industry, her career in marketing and communications and her entrepreneurial journey starting her own businesses plus loads more!
You can follow what Sophie Everard is up to on Instagram at sophiemadtolive and be sure to check out her website wearemadtolive.com
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The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Ingrid Backstrom, Bob McKnight, Wim Hof, Garry Fisher. Graham Jarvis.
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