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Episode 27: Building a Resilient Business: Breaking Free from One-Lane Marketing
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Picture your business as a highway, with each tactic representing a lane leading to your destination. In this episode of Content + Conversations, we dive into the importance of not staying in one lane when it comes to your business and marketing tactics. Join me as we unravel the secrets to sustainable success.
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Episode Highlights:
Defining Strategy vs Tactics
The Problem with Relying on a Single Marketing Tactic
The Risks of Relying Solely on Social Media
Audience Nurture and Relationship Building Beyond Social Media
Email Marketing and Email Lists
How to Utilize a Multi-Tactic Approach to Marketing
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