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Brand Story Breakroom: Going the Extra Mile
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Think customer service only applies to your frontline employees? Think again. In this episode of Brand Story, Gravity Group's President, Steve Gilman, and Vice President, Lindsey Laughlin, take a deep dive into what makes up good (and bad) customer service and how it impacts brand experience.
This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.
Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.
Links and Information From the Episode Here: gravitygroup.com/podcast/podcast/brand-story-breakroom-going-the-extra-mile/
Continue the conversation on social:
For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.
We’re also on:
Instagram — https://www.instagram.com/gravitygroup
Facebook — https://www.facebook.com/gravitygroupmarketing
(00:00) Brand Story Breakroom Introduction
(00:31) Topic Introduction - Customer Service
(02:20) The Image of Customer Service
(05:10) Company Culture as a Part of Customer Service
(08:28) Brand Experience and Hospitality
(12:24) Providing a Different Level of Customer Service
(15:42) Front-of-House and Back-of-House Mentality
(20:45) Positive Customer Experiences - Lindsey Laughlin
(23:09) Positive Customer Experiences - Steve Gilman
(26:08) Breakroom Outro
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