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Let's Talk About Marketing an ATP Event
Manage episode 427045987 series 3302150
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Season #24 Episode#:46
Shaun and Bobby talk to Becky Robinson again and on this episode Becky brings a friend. Robin Lindner joins us to share more about the Winston Salem Open as well as her "Queen of Tennis" ideas.
In this episode of the Atlanta Tennis Podcast, Becky Robinson and Robin Lindner are featured. Becky Robinson, head of social media for the Atlanta Open and the Dallas Open, discussed her involvement in tennis and digital marketing. She shared insights about the last Atlanta Open, highlighting the excitement around final ticket sales and special events like the Champion Challenge and Venus Williams' participation in the Sunday Showdown. Robin Lindner, marketing and communications director for the Winston Salem Open, spoke about the anticipation for upcoming tournaments and how player participation often depends on the outcomes of major events like the French Open and Wimbledon. They also talked about successful social media campaigns, including a fun piece called "What's in the Box?" that engaged players and entertained fans.
YouTube Full Video: https://youtu.be/htHH203wWTs
Shaun Boyce USPTA, GPTA: shaun@tennisforchildren.com
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Bobby Schindler USPTA, GPTA: schindlerb@comcast.net
https://windermerecommunity.net/ 🎾
Geovanna Boyce: geovy@regeovinate.com
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