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How to Get Marketing Attribution Right in 2025 -- with LeadsRx's Larry Todd

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Content provided by Insightly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Insightly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

When marketers get marketing attribution right, it opens up a whole new world to them in terms of finding efficiency with spending. However, the complexities of a multi-channel marketing team often lead to marketing attribution only showing a small piece of the puzzle.

In this episode of Closing Time, meet Larry Todd of LeadsRx, a marketing attribution company. Larry will talk through the power of cross-channel attribution (also called full-funnel attribution) and will give you the trends to look for in 2025.

Watch the episode on YouTube.

Ready to convert every marketing touch into revenue? Get a demo of LeadsRx's multi-touch attribution software today.

Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love.

Connect With:

• Larry Todd: LinkedIn // LeadsRx

• Alex Nazarevich: LinkedIn // Unbounce's Website

• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

  continue reading

133 episoade

Artwork
iconDistribuie
 
Manage episode 444000333 series 3559950
Content provided by Insightly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Insightly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

When marketers get marketing attribution right, it opens up a whole new world to them in terms of finding efficiency with spending. However, the complexities of a multi-channel marketing team often lead to marketing attribution only showing a small piece of the puzzle.

In this episode of Closing Time, meet Larry Todd of LeadsRx, a marketing attribution company. Larry will talk through the power of cross-channel attribution (also called full-funnel attribution) and will give you the trends to look for in 2025.

Watch the episode on YouTube.

Ready to convert every marketing touch into revenue? Get a demo of LeadsRx's multi-touch attribution software today.

Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love.

Connect With:

• Larry Todd: LinkedIn // LeadsRx

• Alex Nazarevich: LinkedIn // Unbounce's Website

• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

  continue reading

133 episoade

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