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How Copy, UX, and Decision-Making Psychology Turns Words Into Gold
Manage episode 442521681 series 3559974
Content provided by Jonathan Taylor & Sean McCool, Jonathan Taylor, and Sean McCool. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Taylor & Sean McCool, Jonathan Taylor, and Sean McCool or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
On this episode, we welcome Chris Silvestri, founder of Conversion Alchemy to the show.
159 episoade
Manage episode 442521681 series 3559974
Content provided by Jonathan Taylor & Sean McCool, Jonathan Taylor, and Sean McCool. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Taylor & Sean McCool, Jonathan Taylor, and Sean McCool or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
On this episode, we welcome Chris Silvestri, founder of Conversion Alchemy to the show.
159 episoade
Toate episoadele
×1 We'll Discuss the Top Digital Marketing Trends for 2025 1:11:15
1:11:15
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1:11:15On this episode, we'll discuss the 2025 trends for AI, SEO, PPC, and content marketing. Plus, we'll cover the biggest reasons for online cart abandonment, and how to fix them.
1 The Wildest Santa Story You've Ever Heard, and Persuasion Stuff 1:08:00
1:08:00
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1:08:00On this episode, Sean will share one of the wildest Santa origin stories you've ever heard. We'll also cover some other marketing topics on this holiday flight of persuasion.
1 How to Be more Creative & Make Sales Suck Less - Interview with Dale Dupree of The Sales Rebellion 1:15:18
1:15:18
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1:15:18Interview with Dale Dupree of The Sales Rebellion.
1 How to Increase Know, Like and Trust in a Digital World 1:03:09
1:03:09
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1:03:09Interview with ChatBotMom, Mary Kathryn Johnson.
1 Thanksgiving Flight of Persuasion 45:29
45:29
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45:29On this Pre-Thanksgiving episode we cover a flight of marketing topics.
1 How To Write Killer Persuasive Sales Copy With AI 1:30:10
1:30:10
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1:30:10On this episode, David Garfinkle, Jason Parker, and Scott Zetland join us over a beverage to talk about using AI to write better, more persuasive sales copy.
1 B2B Influencer Marketing: How to Work With Creators to Generate Authentic and Effective Marketing 1:03:54
1:03:54
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1:03:54On this episode, we welcome Nick Bennet to the podcast. Nick is a long-time B2B marketer turned co-founder of TACK, where they help brands build authentic customer connections through people-first go-to-market strategies. After 15 years in the industry, he's seen how the creator economy can transform B2B marketing, and he's captured these insights in his latest book B2B Influencer Marketing: Work With Creators to Generate Authentic and Effective Marketing, coming out on December 3rd.…
1 The Psychology Playbook to Building a Loyal Tribe of Customers 1:15:14
1:15:14
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1:15:14On this episode, Mike & Rick Tielemans join the show. They are recently identical twins who’ve been in the direct response marketing game for 16 years. After shutting down their agency, they pivoted from trying to become “better marketers” to figuring out how to make their clients’ businesses “more marketable”. They spent years bouncing around cheap Mexican hostels while studying cults, cult brands, social movements, and human psychology to understand why people buy. That’s how they created The Tribe Method for building 6 - 7 figure communities that people actually want to buy from and belong to so you can get paid daily to hang out with your kind of people. You can get their book 27 TRIBAL PSYCHOLOGY SECRETS for only $8 at https://www.tribemethod.com/secrets62... .…
1 Persuasion and Horror - Interview with Horror Fiction Author Mark Leslie 1:20:58
1:20:58
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1:20:58On this episode, we interview Horror Fiction writer Mark Leslie. Mark would be the first person to admit he's still afraid of the monster under his bed. That might be why most of his books explore the darker side. In addition to penning a series of true ghostly tales (that include SPOOKY SUDBURY, HAUNTED HOSPITALS and CREEPY CAPITAL), he has written a few horror titles (I, DEATH, ONE HAND SCREAMING, and NOCTURNAL SCREAMS), is the editor of the horror anthologies CAMPUS CHILLS, FEEL THE FEAR, and SUPERNATURAL, and is the author of the humorous urban fantasy action/adventure 'Canadian Werewolf" series.…
1 5 Steps to Becoming The Most Valued Person In Your Industry 1:25:11
1:25:11
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1:25:11On this episode, we'll be discussing the book "Key Person of Influence"
1 AI Copiloting for Superhuman Copywriting 56:19
56:19
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56:19Interview with special guest Seth Czerepak.
1 Black Sheep Ideas to Make Sales Effortless and Aligned 56:44
56:44
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56:44Interview with Aleasha Bahr.
1 How Copy, UX, and Decision-Making Psychology Turns Words Into Gold 1:14:10
1:14:10
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1:14:10On this episode, we welcome Chris Silvestri, founder of Conversion Alchemy to the show.
1 RFK Jr's Hidden Persuasion, How to Get Repeat Business, and More Topics 54:22
54:22
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54:22On this episode, we'll analyze RFK Jr's speech with AI (Claude) and find out what made it so persuasive.
1 What Video Game Characters Can Teach You About Conversion 1:25:02
1:25:02
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1:25:02Special guest Kory Basaraba share his "Core Conversion Story" formula so you can create higher converting funnels.
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