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Understanding Customers: Identifying, Reaching, and Retaining Your Ideal Clientele

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Content provided by The Business Babble. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Business Babble or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this engaging episode of The Business Babble, hosts Michael, Johnny, and Wicus dive into the lifeblood of any business: customers. They explore the critical aspects of identifying what makes a good client and understanding their needs and behaviours. Learn how to create detailed customer profiles, where to find your clients, and how to effectively reach them through various marketing strategies, including social media, flyers, and networking.

The hosts discuss the importance of creating awareness and building trust with potential clients, touching on the significance of customer service and feedback. They also share valuable insights into the differences between clients and customers and the importance of upselling and creating lifetime value. Tune in for actionable tips on developing a robust marketing funnel and ensuring your business stands out by understanding and meeting your clients' needs.

Stay tuned for the next episode, where the hosts will delve into sustainable competitive advantage and how to differentiate your business by addressing internal risks and leveraging your strengths.

  continue reading

24 episoade

Artwork
iconDistribuie
 
Manage episode 423311217 series 3579522
Content provided by The Business Babble. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Business Babble or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this engaging episode of The Business Babble, hosts Michael, Johnny, and Wicus dive into the lifeblood of any business: customers. They explore the critical aspects of identifying what makes a good client and understanding their needs and behaviours. Learn how to create detailed customer profiles, where to find your clients, and how to effectively reach them through various marketing strategies, including social media, flyers, and networking.

The hosts discuss the importance of creating awareness and building trust with potential clients, touching on the significance of customer service and feedback. They also share valuable insights into the differences between clients and customers and the importance of upselling and creating lifetime value. Tune in for actionable tips on developing a robust marketing funnel and ensuring your business stands out by understanding and meeting your clients' needs.

Stay tuned for the next episode, where the hosts will delve into sustainable competitive advantage and how to differentiate your business by addressing internal risks and leveraging your strengths.

  continue reading

24 episoade

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