123. Kassy King on building community, closing up shop, and life after creative business
Manage episode 444186282 series 3592982
You know what I admire even more than a creative chasing their passion and launching a business?
A creative who knows when to spot the signs that it’s time to hit pause - or even pull the plug - when their business isn’t serving them anymore and getting back to the basics of creating purely for the love of it. That’s the real magic!
And in this episode, we’re talking about just that with my guest, Kassy King.
Kassy is a multidisciplinary creative, total arts-and-crafts dabbler, and a big-time fan of colour and upcycling. She ran Kassy King Designs until early 2024 when she decided to close up shop to focus on finding that sweet spot between work and life.
Today, we’re diving into the good stuff: how to know when you’re ready to hire a branding designer, why a cohesive brand is a game-changer for your creative biz, the not-so-glamorous side of hosting workshops, and how to tap into your local community.
Plus, we’ve got tips for collaborations, landing magazine features, and figuring out when it’s time to close your creative business - and what life looks like afterwards.
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Connect with Kassy:
Instagram: @kassykingdesigns
TikTok: @kassykingdesigns
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Read the accompanying blog post.
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Recommended Episodes:
#86. 8 ways to create compelling content that speaks directly to your audience
#70. 50 content ideas for artists to establish your brand on social media
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