[She’s Got Hustle] Balancing Passion, Purpose, and Business With Virginia To

RAW Spotlight

Virginia To is the Acquisition Marketing Manager at Warner Bros. Discovery, a global media company known for its entertainment networks and streaming services. With over a decade of experience in marketing, Virginia has led efforts to grow the Max streaming platform. In addition to her corporate role, she is an entrepreneur and the Founder and CEO of mimi & kiki, an Amazon-based brand offering baby essentials, and the Sponsorship and Growth Account Manager at Asians In Advertising. Virginia is also involved in real estate investments and Airbnb management, balancing multiple ventures alongside her other endeavors.

In this episode…

What does it take to balance a corporate career, entrepreneurial ventures, and personal passions, all while maintaining a sense of purpose? How do you keep pushing forward when faced with the uncertainties of leaving a 9-to-5 job? For many, the journey to financial independence and personal fulfillment can seem overwhelming. So, what’s the key to making it work?

According to Virginia To, a seasoned entrepreneur and marketing expert, the answer lies in embracing calculated risks and continuous learning. She highlights the importance of starting with small, manageable ventures, testing ideas, and learning from failures. For Virginia, juggling multiple businesses like real estate investments and e-commerce ventures while maintaining personal commitments requires a clear sense of priorities and relentless hustle. Her journey demonstrates that with perseverance, you can turn your passion into profit, but it’s crucial to be organized and adaptable in the face of challenges.

In this episode of RAW Spotlight, host Emily Au sits down with Virginia To, Acquisition Marketing Manager at Warner Bros. Discovery, to discuss how she balances passion, purpose, and business. They talk about her entrepreneurial endeavors, including starting an Amazon business and managing Airbnbs, and how the pandemic sparked her entrepreneurial spirit. Virginia also gives tips on staying motivated, the importance of research, and maintaining a healthy work-life balance.