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S1E2 - Death and Destruction, aka Hot Sauce Branding 101
Manage episode 199008379 series 2082529
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Have you ever wondered why hot sauce branding focuses so much on dudes farting flames, or gnarly demons? Well, look no further. On this episode, marketing expert Liz Dolan (Nike, Oprah Winfrey Network) walks us through the frequently grotesque world of advertising in the hot sauce industry.
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