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Interviewing Ice Cube... 'It's time to take the Big3 to the next level'
Manage episode 421133134 series 2615174
Content provided by SportsPro. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SportsPro or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Ice Cube is many things: a rapper, a film star, producer and more recently - with the Big3 - a sports mogul. The 'fireball' 3x3 basketball league that Cube co-founded with Jeff Kwatinetz has defied pessimistic projections to survive seven years and nine seasons, selling out arenas while airing on major US network TV. Speaking to Tom Bassam, Cube and Kwatinetz discuss selling Big3 franchises, the league's future and how the rapper's career has influenced his approach to being the CEO of a sports organisation.
Talking points:
- Franchising the Big3 (1:26)
- Getting the right type of owners (8:27)
- Taking risks (21:08)
- What Cube's learned about owning a sports property (25:36)
486 episoade
Distribuie
Manage episode 421133134 series 2615174
Content provided by SportsPro. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SportsPro or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Ice Cube is many things: a rapper, a film star, producer and more recently - with the Big3 - a sports mogul. The 'fireball' 3x3 basketball league that Cube co-founded with Jeff Kwatinetz has defied pessimistic projections to survive seven years and nine seasons, selling out arenas while airing on major US network TV. Speaking to Tom Bassam, Cube and Kwatinetz discuss selling Big3 franchises, the league's future and how the rapper's career has influenced his approach to being the CEO of a sports organisation.
Talking points:
- Franchising the Big3 (1:26)
- Getting the right type of owners (8:27)
- Taking risks (21:08)
- What Cube's learned about owning a sports property (25:36)
486 episoade
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