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Friskis & Svettis förändringsresa från 200 000 till över 500 000 medlemmar - Anna Iwarsson

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Content provided by SSE Executive Education and STOCKHOLM SCHOOL OF ECONOMICS EXECUTIVE EDUCATION. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SSE Executive Education and STOCKHOLM SCHOOL OF ECONOMICS EXECUTIVE EDUCATION or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Anna Iwarsson, tidigare generalsekreterare för Friskis & Svettis (2000-2012), berättar om hur de fick med sig hela organisationen på en förändringsresa som få folkrörelser klarat av under 2000-talet. Att locka fler medlemmar. Anna pratar om vikten av att bygga relationer, se medarbetarna och låta dem ställas inför valet att engagera sig eller inte. Anna Iwarsson gick SSE IFL program Ledarskap genom personlig utveckling år 2009/10. Mer om Anna: http://annaiwarsson.com Mer om LPU: http://www.ifl.se/program/ledarskap-genom-personlig-utveckling/
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64 episoade

Artwork
iconDistribuie
 
Manage episode 153883636 series 1105733
Content provided by SSE Executive Education and STOCKHOLM SCHOOL OF ECONOMICS EXECUTIVE EDUCATION. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SSE Executive Education and STOCKHOLM SCHOOL OF ECONOMICS EXECUTIVE EDUCATION or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Anna Iwarsson, tidigare generalsekreterare för Friskis & Svettis (2000-2012), berättar om hur de fick med sig hela organisationen på en förändringsresa som få folkrörelser klarat av under 2000-talet. Att locka fler medlemmar. Anna pratar om vikten av att bygga relationer, se medarbetarna och låta dem ställas inför valet att engagera sig eller inte. Anna Iwarsson gick SSE IFL program Ledarskap genom personlig utveckling år 2009/10. Mer om Anna: http://annaiwarsson.com Mer om LPU: http://www.ifl.se/program/ledarskap-genom-personlig-utveckling/
  continue reading

64 episoade

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