))
04 - Know Your Audience - Mini Marketing June Edition with Abi Jacks
Manage episode 424502550 series 3571756
Content provided by Abi Jacks and James Brooker, Abi Jacks, and James Brooker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Abi Jacks and James Brooker, Abi Jacks, and James Brooker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
It's the June edition of the Mini Marketing series with Abi Jacks.
Today, Abi dives deep into one of the most crucial aspects of marketing—knowing your target audience. Understanding who you are speaking to is foundational, whether you’re engaging parents, participants, or partners within your children’s activity organisation.
Abi discusses the importance of this and also provides a simple, interactive workshop using sticky notes to help you and your team visually map out key characteristics and preferences of your audience segments.
From identifying challenges to understanding communication preferences, this exercise aims to equip you with the insights needed to tailor your marketing efforts effectively.
Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.
Created with pride by LoveAdmin
Edited with finesse by Making Digital Real
5 episoade
Distribuie
