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Celebrating Leap Year With Marketing Predictions for the Next Four Years

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Content provided by Erin Ollila. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erin Ollila or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Today is February 29, which, if you ask me, is one of the most fun days. Ever since I was a little kid, I found it so interesting to have a day that only happens once every four years, and I knew I wanted to take advantage of this when I realized that one of my podcast episodes fell on the 29th. This is where the idea for sharing marketing predictions came in.

But, as an overachiever at heart, I knew I couldn't just share one set of marketing predictions. Oh, no. I wanted to call in the big wigs to help make looking into the future of marketing into a mini series.

I'm so grateful to Liz Wilcox, Lindsay Padilla, and Andréa Jones for joining me on the show to talk about email, podcasting, and social media marketing. But now the big day is here, and it's my job to pull out the crystal ball and cover all the other marketing-specific bases that we didn't talk about yet on the show.

The pressure, y'all!

After a moment of panic—and a ton of research—I came up with a few key things I wanted to delve into on the podcast. This episode explores the uncertainty of SEO, predictions for changes in marketing copy and content, shifts in social media advertising, the role of AI in marketing, and why we need to start paying attention to the stricter privacy regulations coming our way.

______________________________________________
EPISODE 111.

Read the show notes and view the full transcript here: https://erinollila.com/celebrating-leap-year-with-marketing-predictions-for-the-next-four-years/

______________________________________________

Learn more about your host, Erin Ollila

Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.

Stay in touch with Erin Ollila, SEO website copywriter:

Want to keep talking copy? Send me a text message!

  continue reading

141 episoade

Artwork
iconDistribuie
 
Manage episode 403720084 series 3530446
Content provided by Erin Ollila. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erin Ollila or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Today is February 29, which, if you ask me, is one of the most fun days. Ever since I was a little kid, I found it so interesting to have a day that only happens once every four years, and I knew I wanted to take advantage of this when I realized that one of my podcast episodes fell on the 29th. This is where the idea for sharing marketing predictions came in.

But, as an overachiever at heart, I knew I couldn't just share one set of marketing predictions. Oh, no. I wanted to call in the big wigs to help make looking into the future of marketing into a mini series.

I'm so grateful to Liz Wilcox, Lindsay Padilla, and Andréa Jones for joining me on the show to talk about email, podcasting, and social media marketing. But now the big day is here, and it's my job to pull out the crystal ball and cover all the other marketing-specific bases that we didn't talk about yet on the show.

The pressure, y'all!

After a moment of panic—and a ton of research—I came up with a few key things I wanted to delve into on the podcast. This episode explores the uncertainty of SEO, predictions for changes in marketing copy and content, shifts in social media advertising, the role of AI in marketing, and why we need to start paying attention to the stricter privacy regulations coming our way.

______________________________________________
EPISODE 111.

Read the show notes and view the full transcript here: https://erinollila.com/celebrating-leap-year-with-marketing-predictions-for-the-next-four-years/

______________________________________________

Learn more about your host, Erin Ollila

Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, The Driven Woman Entrepreneur, Go Pitch Yourself, and Counsel Cast.

Stay in touch with Erin Ollila, SEO website copywriter:

Want to keep talking copy? Send me a text message!

  continue reading

141 episoade

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