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S1 Ep9: Lead Definitions: A Tech Vendor's View

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Content provided by Tech Demand Weekly!. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tech Demand Weekly! or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

November is Lead Generation month here on Tech Demand Weekly and we are excited to have SiriusDecisions on board as a sponsor for the month.

Continuing our month on Lead Generation, in this week's episode Charles speaks to marketing leader, Chris Boorman about the practical side of dealing with leads on an everyday basis.

Chris Boorman is the Vice President of Marketing at CA Technologies. Previously, Chris was the CMO for Automic and was honoured by SiriusDecisions with a ROI Award for his Sales Performance Alignment Funnel.

  continue reading

49 episoade

Artwork
iconDistribuie
 
Manage episode 221203191 series 2436139
Content provided by Tech Demand Weekly!. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tech Demand Weekly! or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

November is Lead Generation month here on Tech Demand Weekly and we are excited to have SiriusDecisions on board as a sponsor for the month.

Continuing our month on Lead Generation, in this week's episode Charles speaks to marketing leader, Chris Boorman about the practical side of dealing with leads on an everyday basis.

Chris Boorman is the Vice President of Marketing at CA Technologies. Previously, Chris was the CMO for Automic and was honoured by SiriusDecisions with a ROI Award for his Sales Performance Alignment Funnel.

  continue reading

49 episoade

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