It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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#ISUM15 Byte: Ben Averch, Building Enabling Systems with Big Data
Manage episode 152511124 series 1061828
Content provided by TechMedia Podcast and BJ Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TechMedia Podcast and BJ Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Ben Averch of Stanley Gibbons talks about making Big Data the gasoline that runs your marketing engine.
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16 episoade
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Manage episode 152511124 series 1061828
Content provided by TechMedia Podcast and BJ Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TechMedia Podcast and BJ Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Ben Averch of Stanley Gibbons talks about making Big Data the gasoline that runs your marketing engine.
…
continue reading
16 episoade
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Similar cu TechMedia Podcast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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