Addition Wealth CEO Ana Mahony creating tangible financial wellness

Technori

Ana Mahony, founder and CEO of Addition Wealth, joins the show with Scott Kitun. Addition Wealth is a fintech platform that offers a suite of tools, resources and financial advisors to help employees make better financial decisions. Ana shares how she decided to jump into entrepreneurship after struggling to help her mom figure out her finances and the complications she faced. Scott and Ana go back and forth over the lack of financial literacy employees have with their own contracts, how to understand their equity compensation and why that understanding doesn't exist across the wealth gap. They also talk about the inherent risks of joining a startup and why early employees carry the of that risk burden. They touch on Addition's B2B2C business model, how to offer personalized financial advice at scale and why learning about your money early makes many decisions down the road that much easier.