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Marketing Around your Business’s Seasonality (Holiday Rerun)

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Content provided by Script Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Script Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

If you’re in the luxury outdoor space, you’ve probably got a seasonal business. So how do you effectively market a business that is intrinsically seasonal in nature to combat the “feast or famine” flow of leads?

Katy Doss of Script Marketing shares strategies and tactics to ensure all your leads aren’t coming in during one three-month period of the year. We’ll talk about year-round engagement, seasonal variations and promotions, and diversification to ensure you’re reaching the right affluent buyers all year.

Plus, you’ll be able to download our sample marketing calendar you can use to create your own year-round marketing plan.

  continue reading

29 episoade

Artwork
iconDistribuie
 
Manage episode 457271693 series 3587192
Content provided by Script Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Script Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

If you’re in the luxury outdoor space, you’ve probably got a seasonal business. So how do you effectively market a business that is intrinsically seasonal in nature to combat the “feast or famine” flow of leads?

Katy Doss of Script Marketing shares strategies and tactics to ensure all your leads aren’t coming in during one three-month period of the year. We’ll talk about year-round engagement, seasonal variations and promotions, and diversification to ensure you’re reaching the right affluent buyers all year.

Plus, you’ll be able to download our sample marketing calendar you can use to create your own year-round marketing plan.

  continue reading

29 episoade

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