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Episode 23 - Featuring Lauren Grunstein: VP of Verstolo Fine Jewelers
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Lauren Grunstein is the Vice President, Sales, PR and Marketing at Verstolo, a fine jewelry company whose owners are fourth generation diamantaires with hands-on experience in all facets of the diamond business. Verstolo brings precise workmanship, vast expertise, and a deep-rooted history to every diamond that bears its name. All Verstolo diamonds are 100% natural and conflict-free.
On this episode of The Anthony Vazquez Show, our guest Lauren Grunstein talks about the birth of the Verstolo company, its founders, and how the diamond industry is a family industry. Lauren walks Anthony through the process of what it's like to buy a ring with Verstolo, and have it custom made. They discuss the diamond rental program, and how vital it has been to the creation and development of the company. Lauren breaks down the 4C's of the diamond grading scale, what that means and how it works. They both discuss the buying patterns of Gen Z'ers, natural vs. lab grown diamonds, and how social media has helped their company.
Connect with Verstolo:
http://www.verstolo.com
https://www.instagram.com/verstolo/
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